Usability can be a determining factor in the popularity and utilisation of any system or web site. The primary goal is to make our systems and web sites easy for any level of user or customer to operate with little or no guidance. Usability does not only benefit users and customers in providing a richer experience but also offers numerous business advantages, namely:

• Cost Saving: Lower training requirements with an easy to use system.

• Decrease workload: Users will find information quicker, and that information will be easier to comprehend and interpret.

• Increase in sales: A usability centric site will draw more potential buyers, by making it simpler to locate and purchase products.

• Discover hidden problems: Usability reviews will give insight and resolution to frequently overlooked problems hindering user’s interaction with the system or web site.

• Customer growth and retention: By providing an immersive user experience potential customers will be attracted to your site as well as preserving existing customers due to its intuitiveness and convenience.

3fifteen provides usability reviews for websites and custom systems as an independent process; as well as incorporating usability reviews into our project lifecycle to give you the best possible business advantage. Our goal is to ensure our usability reviews are customised to your specific business requirements without losing any fundamental usability principles.